Choosing The Right Agent To Sell Your Home Fast

If you are a serious seller, you know how important it is to choose the right agent to sell your Chicago home fast. You are probably asking friends about agents they have used in the past and it is always a shame to hear frustrated homeowners complain about their previous real estate agents, or worse yet, the real estate business as a whole. Most unsatisfied sellers frequently complain about unprofessionalism, poor communication, lack of knowledge, or a poor work ethic. You can avoid becoming a victim of one of these symptoms by making sure you choose the right agent to sell your Chicago home fast  the first time around.

So how do you pick the right agent?

Most importantly, talk to a few of the best real estate agents in your area, so you can compare and contrast their credentials and abilities for yourself. Check their marketing plan and personality to see which real estate agent is the best fit for you. Some homeowners are discouraged and unenthused about the process of listing their home and want to get an offer and sell immediately. The problem is that if you pick the wrong agent you will subjecting yourself to exactly the opposite — a long and frustrating selling experience.  

Always remember that choosing the right agent to sell your Chicago home fast can be one of the most important decisions of your life. Be sure to allow the time to do your homework or due diligence and build a sound base for your decision about the best agent to sell your Chicago home fast. This decision really is that important.

You want to make sure your agent will be taking your calls as they come in.

When you interview agents, there are some important things to look for in order to determine if the agent will perform at a high level and represent you in crunch time.  Firstly, there are pitfalls that will surely leave you and your family frustrated. Watch for these. Do not be fooled into automatically using the agent that wants to list your home at the highest price for the lowest commission.  Clearly these are attractive attributes to sellers, but they can also be warning signs.

What is my top priority?

Your top priority is most likely to sell at market value as fast as possible. In some cases, sellers have the luxury to hold out for their price and only their price. These sellers may be trying to sell their homes for extended periods and go through multiple agencies along the way.

Is that your goal? Is it realistic? At a certain point, the longer your house is on the market, the lower the selling price will be. Let’s avoid unrealistic selling prices and listen to the responsible agent who provides you an accurate Comparative Market Analysis (CMA) and lists viable reasons the home has a fair market range. That is the right agent to sell your Chicago home fast. That is how professional agents prepare to sell your home, with supported research.    

If you are a more urgent seller and you need to sell in a reasonable period of time, your first priority should always be to choose the right agent to sell your Chicago home fast and as painlessly as possible.  If an agent promises you a high listing price that is above market value, make sure you ask for a list of  comparable homes that have recently sold and their final selling prices. Check that your desired price is realistic based on these other homes.  A good agent will be do this before you ask. This presentation is called a Comparative Market Analysis or CMA.

You choose the sale price and the buyer will tell you if the price is right.

Many homeowners have unrealistic ideas of what their home is worth. Others have unsupported opinions of value. Responsible  realtors bring sellers down to earth, present their CMA and set a realistic range. You may not like what they say, but in reality, sellers and agents are at the mercy of the market and the ones who do not respect that fact are the ones that do not sell houses and are not the right agents for you. When you choose the right agent to sell your Chicago home fast, you will receive a solid and supported CMA, arrive at a good listing price, know the agent’s marketing plan and start having prospective buyers come to your home almost immediately.

The right real estate agent for you will have staging suggestions that will present your home and grounds in the best possible light. The right agent may suggest these minor repairs be completed prior to putting the home on the market. This is just good business.

The right agent will challenge your idea and perception of the current real estate market

In addition to the listing price, low commission rates also have appeal to sellers. Every agency wants to be paid for their services but real estate agents are only paid if the house sells. Ask yourself: what is my top priority? Choosing an agent is similar to buying a car. You can buy a cheap car, but will it really get the job done?

Would you trust that car to drive across the country to your new home? Would you trust that discount agent to get you there either? Remember the age-old rule: you get what you pay for. And, a good marketing plan costs money.  Don’t let a low commission stop your home from selling. Do you think an agent that is not getting paid at market value will work as hard as an agent that will get paid a fair price for the difficult task of marketing and selling your home at top dollar?

Aside from simple questions of commission and listing price, there are other elements that you should expect when you choose the right agent to sell your Chicago home fast.  When you meet agents, ask them for third party references as well as records of some of their past sales. You want to make sure they are experienced in your price range and in your area and that their clients’ experiences were positive.  

Ask them what their marketing plan for your home entails.  Every home is different, with different advantages and challenges, and these strengths and weaknesses should be addressed in your agent’s marketing plan. When you choose the right agent to sell your Chicago home fast, make sure the agent has substantial knowledge of not only your home but the area around it. A working knowledge of major roads, the school system, public parks, and other local attributes can make a real difference in your selling experience.

Make sure your agent either is a professional photographer or will be using one to take photos of your home.  These images will be spread across the Internet where many homebuyers are looking every day. Believe it or not, photos of your home can make a huge difference in attracting buyers.

A right agent to sell a home in Chicago fast has: quality, efficiency, flexibility, speed, performance and reliability

When you choose the right agent to sell your Chicago home fast, all these details add up. Experience and professionalism are attributes that the right agent will have. Unfortunately, there are many agents who are unprofessional and do not have this critical knowledge. They will put your home in MLS and hope for the best. If your home sells, it will be blind luck, Many real estate agents are part-time and have no idea about marketing or selling a home.  

However, the best way to choose the right agent to sell your Chicago home fast is to interview the agent and make a final decision based on honest answers and a review of the experiences. That way, when you choose the right agent, everybody wins.

Once they have answered your questions, ask yourself: will this agent have my best interests at heart? Will this agent go above and beyond the average listing process to get your home sold? If the home is having trouble garnering interest, is this the right agent? Will your agent be an active, flexible problem-solver to alter their strategy, or will they give up and let your home sit on the MLS while they focus on other listings that have been more successful? When unexpected problems arise, will they answer your phone call or will they respond to you too late? When an offer comes in that is not acceptable, will they be thinking about YOU and YOUR GOAL to get the home sold, or will they be thinking about their commission?

Will they walk with you every step of the way or will they disappear once the home is listed? The most important factor to consider when you choose the right agent to sell your home is the faith you have that your agent has your best interests at heart and will therefore do WHATEVER IT TAKES to sell your Chicago home fast.  Don’t settle for anything less. The sale of your home depends on it.

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